Thursday, January 14, 2010
Starting a small company saved a grieving boys life, and landed him on Oprah.
After Eric's death, his twin brother Aaron said something that terrified his grieving parents. "He said that he didn't want to be here anymore."
They sent him to the family doctor. Dr. Corder. No one would have expected the family doctor to make an unusual perscription- become a entrepreneur. 'What do you like to do?' And he said, 'I like to cook.' I said to him, 'We're gonna cook for your brother.'"
Dr. Corder gave Aaron $20. "I'm gonna be your first investor," she says. "And I want a business plan."
On the ride home, the new entrepreneur Aaron made a shopping list and named his company DoughJangles. A week later, Aaron returned to Dr. Corder's office with a tray of cookies and a list of how he spent her $20.
Since that appointment been baking cookies, selling them to friends and Jeff's co-workers. Aaron even pays his big brother, Bryce, $2 a day for helping. Starting his own business helped Aaron to get over the loss of losing his brother.
A portion of every cookie's sale went to the charities that helped his brother when he was ill. Finding his hidden talent helped him to reclaim his life, and give back.
Today Eric met his small business hero, Paula Dean, on the Oprah Show today.